content & strategy
- Audience prioritization & where to get the most impact
- Creative content & campaigns
- Editorial calendars & content (blog posts, bylines)
Media Relations
- Media campaigns & tours
- Strategic outreach for best results
- Building long-lasting relationships, not just transactions
spokesperson training
- Media un-training - how to talk to media like a normal person while avoiding hot water
- Media 101 - a quick and effective overview of today's media (who's who, how they work, how you can work with them)
- Speaker training for public appearances, including broadcast
